![]() |
parkyoung - March 9, 2010
Parky & the Warrior discuss the first draft of Parky’s new e-book ‘Reputation Renegades’, including the concept of communications-driven change and the opportunity for corporate affairs executives to take a leadership role.
parkyoung - January 4, 2010
Parky & the Warrior review PR standouts in 09 and predict what will dominate the comms agenda next year. Do you agree? Love to hear your thoughts!
Download MP3: Comms highlights of ‘09 & what’s in store for 2010
parkyoung - January 4, 2010
In this ‘Xpress’ production, hear Parky & the Warrior discuss what types of corporate affairs manager companies should AVOID hiring. Controversial, up-to-the-minute thinking! Love to hear your thoughts!
Download Podcast: Do NOT Hire These Five Corporate Affairs Managers!
parkyoung - July 23, 2009
The PR Warrior ditches Parky and goes solo! Trevor chats to BusinessWeek best-selling author David Meerman Scott about his latest book World Wide Rave. A must-listen for anyone interested in the new rules of marketing and PR!
parkyoung - June 17, 2009
Parky & The Warrior get a briefing on the state of radio and radio news in Australia by the Austereo Network’s National Director of News, Steve Speziale. ‘Spez’ also provides good advice for PR people chasing radio news coverage.
parkyoung - June 17, 2009
Parky & The Warrior discuss the 2009 Edelman Trust Barometer, which shows the public’s trust in companies and government to be at an all-time low. The implication for business is 77% of consumers won’t buy from a company they distrust.
parkyoung - June 16, 2009
Parky & The Warrior chat to Karen Morath, author of the new Australian book on public relations called ‘Pride & Prejudice, Conversations with Australia’s PR Legends.’ Karen’s book can be purchased directly from Nuhouse Press.
Download Podcast: Legends of PR: Interview with Karen Morath – Part 1
Download Podcast: Legends of PR: Interview with Karen Morath – Part 2